INTERVIEW: Strictly Limited Games Talks Publishing Games

Tuesday, November 28th, 2017

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Strictly Limited Games

Over the past few years, as more and more gamers have clamored for physical edition release of video games that were either previously or set to be released only in a digital format, a cottage industry sprung up to bring these digital games in physical mediums in limited set quantities.

Strictly Limited Games is one such limited run video game publisher located in Germany who, in their short existence, has already published Tokyo 42 worldwide for the PlayStation 4, has announced worldwide publishing rights for 99 Vidas on PlayStation 4/PlayStation Vita, and has exclusive worldwide rights to publish Sayonara Umihara Kawase ++ for the PlayStation Vita. (And yes, they do ship internationally.)

Operation Rainfall had the opportunity to interview Benedict Braitsch, who is the co-founder of Strictly Limited Games, and talk with him about the limited run industry, Tokyo 42, what it is like working with Studio Saizensen on Sayonara Umihara Kawase ++, and about how people can suggest games they would like to see brought over.

You can check out Strictly Limited Games on their website, like them on Facebook, send them an e-mail, and tweet them on Twitter. As of publication, Tokyo 42 is still in stock on their website for purchase.

Special thanks to Justin Guillou, Anime Manager for Operation Rainfall, for doing the initial reachout to Strictly Limited Games and subsequently arranging this interview with them.


Strictly Limited Games

Operation Rainfall: First thing’s first – What is a ‘limited release’, and what advantages are there to releasing a title like this instead of the more common models of digital-only or a wide-scale standard physical release?

Benedict Braitsch [co-founder of Strictly Limited Games]: Limited Release means, we will only produce a set number of games. The quantities produced are way smaller than with regular physical releases you can buy in any offline retail store. Digital-only games are alright, but some people, including us, want to have these games on their shelves. A normal retail release requires a lot more effort since you have to care for storage, distribution and so on. We are a small company and don’t have the resources to print a high number of copies.


“Games are an art form and we really want to emphasize the high quality creative output of these developers.”


OR: What do you look for in the types of games you choose to publish?

BB: Games we like and games we think gamers and collectors will like too! We love classic genres like SHMUPs, Beat Em Ups, Jump N Runs and many others.

OR: Your website mentions that people will get your games in a physical medium with “something special as well”. Can we expect something similar to what other companies like Limited Run Games does in regard to bonuses?

BB: Games are an art form and we really want to emphasize the high quality creative output of these developers. While a soundtrack CD or Vinyl can be great if it suits the game, we also think that art prints you can use to decorate your home or gaming room are something that perfectly make sense. Furthermore, we will be doing something very special with one of the games in our lineup but we can’t reveal this yet…


“We really want to make a difference to the market, so there will be more titles that we publish which require considerable effort to realize them in physical form as they were not simply already available as digital download.”


OR: You’re a company located in Germany that is entering into the video game publishing market. What is the demand like for ‘limited run’ video games in Europe, and how is it similar/different than that of the United States?

BB: The markets are very similar. There are collectors all around the globe and so should be the demand.

OR: Have you found people in Europe and North America to want the same games/genres to be limited run physical releases, or do they want different things?

BB: That’s an interesting one. We didn’t notice a difference yet. Sure, Germany for example is very strong with simulator games, but this doesn’t affect the small niche of collectors and retro gamers. Great games are appreciated worldwide.

OR: You advertise that you will be releasing one game a month, starting with Tokyo 42 on November 11, 2017 for the PlayStation 4. What is Tokyo 42 about, and why did you choose to launch your company with that game first?

BB: Tokyo is about an assassin doing his jobs in a stylish futuristic city. When we first saw a Trailer for Tokyo 42, we were hooked. The style and the music are just too good. It’s also very similar to Syndicate. Publisher Mode 7 was the first partner we signed a contract with, and we’re glad to publish the physical box of Tokyo 42.

Strictly Limited Games

Strictly Limited Games released Tokyo 42 for the PlayStation 4 on November 11, 2016 with a total print run of 2,600 copies. [Image courtesy of Strictly Limited Games’ Facebook page.]

OR: Just a few days ago, you announced that you were worldwide-exclusively publishing Sayonara Umihara Kawase+ to the PlayStation Vita console as Sayonara Umihara Kawase ++. What about the original Vita/3DS port inspired you want to make a physical edition of the game?

BB: Actually, we still know the original game for the Super Famicom. It’s a Japanese classic title and we’re always looking after these as we personally like them.

Strictly Limited Games

Strictly Limited Games has locked down the worldwide physical release rights for Sayonara Umihara Kawase ++ on the PlayStation Vita. [Image courtesy of Strictly Limited Games’ Facebook page.]

OR: The “Plus Plus” [+ +] in the title suggests that there will be additional content not previously found in either the prior 3DS or Vita digital versions. How difficult is it to help design and add content to a game that has already been through two iterations?

BB: The additional content will be more illustrations in the gallery. We had to do this because the old publisher doesn’t exist anymore and it we otherwise wouldn’t have had the chance to produce a physical version. Honestly speaking, all credit goes to Toshinobu Kondo. He is the illustrator of the Umihara Kawase series and is producing all the content.
We really want to make a difference to the market, so there will be more titles that we publish which require considerable effort to realize them in physical form as they were not simply already available as digital download.

OR: How did you develop a relationship with Studio Saizensen to bring the Umihara series to North America in a physical medium?

BB: We’ve had a few emails and Skype sessions with Kondo-san. Dennis speaks some Japanese, so this was a plus when communicating. Kondo-san was grateful that people in Europe know and appreciate the Umihara series and we are very proud to be working with him on this classic release. It’s great to work with him as he really loves games as much as we do.

OR: What has it been like working with Studio Saizensen on Umihara Kawase ++?

BB: Kondo-San is an incredibly talented artist and even more a very nice person. The language barrier can be difficult, but not impossible to leave behind. It’s great seeing all the unpublished artworks and sprites of this game, which we – up until now – have only been able to see from our fan’s and collector’s point of view.


“We read every mail, Twitter DM or Facebook message. Even when we can’t answer everyone in time, we do our best to write a response to everyone contacting us.”


OR: You’re new to the ‘limited release’ publishing industry. What unexpected surprises or challenges have you come across so far while entering this market?

BB:  We expected the initial setup and especially the organization to be more straight forward. When you are just starting out, people are more skeptical about what you are doing. But by now, we received a lot of good feedback which shows us what we are doing right and also gives us feedback on where we can improve.

OR: How do you decide if games such as Sayonara Umihara Kawase ++ are a ‘one off’ deal, or if you will be publishing more of a particular series in the future?

BB: If there are more exciting games out of a series, why not? 😉

OR: If the demand is there, could we see the as-of-yet untitled Umihara Nintendo Switch title published under the Strictly Limited Games banner?

BB: We’re huge fans of the Umihara Sayonara series and the Nintendo Switch is a great platform for console and handheld players, so they are a great match. In short, [t]his could happen.

OR: Are there any particular games or companies that you would particularly like to publish a physical edition of?

BB: Plenty! There are still many digital gems that are not available in a physical form yet.

Strictly Limited Games

Just this month, Strictly Limited Games announced that the retro beat ’em up 99 Vidas would be coming to the PlayStation 4 and PlayStation Vita. [Image courtesy of Strictly Limited Games’ Facebook page.]

OR: Lastly, how can people let you know what games they would like to see a physical edition of?

BB: We read every mail, Twitter DM or Facebook message. Even when we can’t answer everyone in time, we do our best to write a response to everyone contacting us. But that being said, be assured that we know most of the “high profile” titles.



As of publication, Tokyo 42 is still in stock on their website for purchase.

Would you like to see the just-announced Umihara title come to the Nintendo Switch? What do you think of limited run game releases in general?

Let us know in the comments below!

About Quentin H.

Likes pina coladas and getting caught in the rain. And video games. Cannot forget those video games. Anime too. Should not forget that either.




  • Mr0303

    Glad to see publishers like this that deal with more niche titles.

    More physical copies are always welcome, but I’m still not a fan of the “limited release model”. That being said I’ll try to get Umihara Kawase ++.