By now, most of you probably know about the game Candy Crush Saga. For those of you who don’t know, Candy Crush Saga is a match-three puzzle game developed by King in early 2012. The game originally started as a Facebook App, then, in November 14, 2012, became an app for smartphones as well.
Recently, the developers of the game have trademarked the words ‘candy’ and ‘saga’. This means that they have the right to sue any game developer they choose who uses those words in their game’s title. This caused a great uproar in the developer community. One of these companies is Stoic, the makers of The Banner Saga, a Viking-themed tactical role-playing game. The company stated that they “would not make another viking saga without the word ‘saga,'” and they “don’t appreciate anyone telling them they can’t.” So they have joined in on the strike against King.
Many developers have also joined in Candy Jam, a development event that runs through February 3rd and plans to fill the app store with games that contain these words. Do you think that Candy Jam will succeed in what they hope to do?
