Square Enix Launches New Crowdfunding Platform: Collective

Tuesday, October 8th, 2013

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Square Enix Collective | oprainfall

Square Enix has announced that they will soon be launching their own crowdfunding platform: Collective. Although Collective isn’t scheduled to launch until November, some preliminary information is now available. Collective looks to be a crowdfunding process which is overseen and curated by Square Enix in order to secure a game’s success.

The process seems to be that developers submit a pitch to Square Enix, and receive feedback from the gaming community on their idea. If Square Enix decides that the game has enough support and interest, the game will enter a funding phase via Indiegogo. Square Enix will also evaluate each potential game to ensure that the developers have the tools and expertise they need to complete it, so that the community can be assured they’ll be receiving the game they were promised. Even if your idea doesn’t make it past Square Enix’s initial screening, they have promised to provide feedback so developers don’t leave empty-handed.┬áIf a game makes it into the development phase, Collective encourages as much openness and transparency with the community as possible, so that they can be involved with– and informed about– the development process.

Overall, this sounds like an interesting approach by a large company to support the crowdfunding scene. By overseeing the process and evaluating game ideas, Collective helps backers feel secure that they’re really getting what they paid for, and ensures that ideas that make it to the funding phase are of high quality, with an abundance of both potential and community support.

Although some questions about Collective remain unanswered, at this point, it seems to be an interesting addition to the host of crowdfunding options available for games.


  • Raymond

    Hmmm…This is really interesting. I was always saying that company’s should look into this more because when you get people involved in the games development, the better the game will be. We have seen it before with games like, The mighty number 9, Skullgirls, river city ransom.

    I homp other company’s look into this more because crowd-funding is really good for the gaming community.

    • RagunaXL

      yeah, I agree, I can think of at least a dozen games that have benefited from crowd funding. Many of them are western developed games styled after 16-bit jrpgs. I love square enix and I think this will be a step in the right direction to taking feedback from fans and recruiting new talent. like davidvinc said below, I was also hoping that this was a way to give feedback to SE over their bigger titles, but if it works in a positive way I bet they would (could?) borrow some of the ideas for their main staff and games.

  • davidvinc

    I was hoping that this would be a way for western fans to show support for localization of titles that we are begging for here. Like if a certain amount of preorders was hit then they would go ahead and announce the localization of the game, like Ghostlight did in Europe with DDS2.

  • illucio

    It’s a great concept, I like the idea of putting money down on a game to help push it into development. A lot of companies are hurt with the risk factor of making a game that no one will buy, but by showing off games and telling people what you’d like to make (kickstarter) a company can get essentially early pre-orders and make a profit without the worries of the game being unpopular.
    The failure in this concept though is what kind of games they will focus on making, and whether or not the game concept will live up to it’s initial conception via early gameplay footage or screenshots showing what the game “should” look like.
    Overall, my biggest concern is if they make the game, then decide to make it a cash grab and throw a bunch of micro-transactions into it.

  • Thanatos2k

    Square, you don’t need a crowdfunding platform. Just release your goddamn games and stop making garbage. We’ve told you what we want and it isn’t more FF13 games. Christ.

  • Rob S.

    Okay, I expect this from a Renegade Kid or another strong independent company that actually may need backing… But not from a well-known entity. Square Enix does not need monetary support from the crowd. All it needs to do – and Capcom should take heed to this as well – is listen to its consumer base.

    • multibottler0cket

      Did you even read the article?

    • RagunaXL

      yes. but… money talks