Being a series that takes place predominantly inside an MMORPG, it only makes sense that Sword Art Online would eventually cross over into some existing games. For Japanese players of Mabinogi (http://mabinogi NULL.nexon NULL.co NULL.jp/), their chance for an overlap between a real world MMO and SAO begins today. Mabinogi players will have access to Sword Art Online themed weapons, character avatars, and costumes as of August 15th. The event will run until September 12th.
Costumes and avatars are based not only on the game Sword Art Online, but also Alfheim Online, another fictional MMO featured in the series.
This isn’t the first time Mabinogi‘s parent company Nexon has created content for their games based on a popular anime series. Earlier this year they held a Magi: The Labyrinth of Magic event in Maple Story (http://maplestory NULL.nexon NULL.net/).
Although the Sword Art Online event isn’t available to players outside of Japan, the series has been getting a lot of attention in North America lately. It recently premiered on Cartoon Network’s Toonami block in the 2 AM time slot. Toonami is the only place you can see the dub, outside of purchasing the series for yourself; but the subbed version is available to stream on Crunchyroll (http://www NULL.crunchyroll NULL.com/sword-art-online).
SOURCE (http://www NULL.crunchyroll NULL.com/anime-news/2013/08/15-1/sword-art-online-avatars-for-mabinogi-mmo-previewed)